In an era of skill shortages, finding the right talent is becoming increasingly difficult for almost every sector.  If you want to attract and retain the best employees for your business, then the first thing you need to do, is finding out what matters to your potential hires. 

Interestingly, the managers who still think that higher salaries will draw in more candidates are the ones most likely to be disappointed. On the other hand, if you focus promoting company culture and “fit” when advertising your new roles, then you should capture the interest of some of the most skilled specialists in your profession.  

Today’s job applicants are looking for organisations that stand by the goals, and promise a good experience for all team members. If you can use your culture to give staff exceptional job satisfaction, then you can both recruit, and retain the top performers you need to grow.