Why Case Studies Are a Great Talent Attracting Strategy

 

Recruiting the best talent for your company isn’t always easy.  

While there are tools and strategies out there that help to streamline the hiring process, today’s organisations still need to overcome hurdles like skill shortages, saturated marketplaces and offers from competing companies.  

Though end-to-end talent acquisition companies can give you fewer problems to worry about, there are also other ways that you can increase your chances of finding the best recruit, without breaking your budget.  

One particularly effective strategy involves using case studies as a type of “social proof” for your business. With the right case studies, you improve your brand’s reputation, strengthen your position in your chosen sector, and make it easier to earn the trust of potential employees.  

So, what makes the case study so useful? 

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Is Your Company Culture Repelling Talent?

 

In an era of skill shortages, finding the right talent is becoming increasingly difficult for almost every sector.  If you want to attract and retain the best employees for your business, then the first thing you need to do, is finding out what matters to your potential hires. 

Interestingly, the managers who still think that higher salaries will draw in more candidates are the ones most likely to be disappointed. On the other hand, if you focus promoting company culture and “fit” when advertising your new roles, then you should capture the interest of some of the most skilled specialists in your profession.  

Today’s job applicants are looking for organisations that stand by the goals, and promise a good experience for all team members. If you can use your culture to give staff exceptional job satisfaction, then you can both recruit, and retain the top performers you need to grow.  

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